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LAUNCH YOUR BRAND'S CHRISTMAS POP-UP ON ROBLOX
WITH LUMILY LABS

CHRISTMAS DEAL: £10K PER BRAND PACKAGE

WELCOME TO OUR ROBLOX CHRISTMAS ISLAND

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STEP 1 - CHOOSE YOUR PERFECT CHRISTMAS LOCATION

Pick a place on Christmas Island that is perfect for your brand. Do you want your brand to be on the central square, or do you prefer a cozy, secluded corner that users will discover while wandering through festive Christmas markets and streets?

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STEP 2 - HAVE YOUR SPACE OR SHOWROOM BUILT

Imagination is the only limit. We will create your dream Christmas space in line with your brand guidelines, working together with you to bring your vision to life. Your space can be a traditional Christmas market stall, a giant snowman that players can go inside and slide down, a snow castle, or anything else you can imagine!

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STEP 3 - YOUR BRANDED DIGITAL WEARABLES 

We will create exclusive digital wearable items in the style of your brand to give away to players, allowing them to keep and use these items forever. This will help create a closer relationship with your audience and increase brand recognition.

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STEP 4 - ENGAGE WITH YOUR AUDIENCE IN FUN & IMMERSIVE WAY

We will create a mini-game activity around your space on Christmas Island tailored to your brand concept, and ensure your brand benefits from being integrated into the core loop of our experience.

WATCH CHRISTMAS ISLAND DEMO ON YOUTUBE

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ACT NOW - LIMITED SPOTS ARE AVAILABLE!

We’re launching in November, but we need to start building your pop-up before the end of September. With limited spaces, it’s critical to act now to secure your place on Roblox Christmas Island.

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CHRISTMAS DEAL:
£10K PACKAGE

WHY DOES YOUR BRAND NEED TO BE ON ROBLOX

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are Roblox's
fastest-growing demographic.

17-24 YEARS OLD

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are age 17 - 25+ years old

42%
OF ROBLOX AUDIENCE

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monthly active users
& 70+ million daily active users

200+ MILLION

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